Skip to main navigation Skip to search Skip to main content

Positioning strategies of foreign and indigenous firms in an African cultural milieu

  • Charles Blankson
  • , Pramod Iyer
  • , Nana Owusu-Frimpong
  • , Sonny Nwankwo
  • , Robert Hinson
  • University of North Texas
  • University of Texas Rio Grande Valley
  • GIMPA
  • Nigerian Defence Academy
  • University of East London
  • University of Ghana Business School
  • University of the Free State

Research output: Contribution to journalArticlepeer-review

10 Citations (Scopus)

Fingerprint

Dive into the research topics of 'Positioning strategies of foreign and indigenous firms in an African cultural milieu'. Together they form a unique fingerprint.
Sort by

Social Sciences