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Political marketing in Ghana

  • Kobby Mensah
  • University of Sheffield
  • Chartered Institute of Marketing

Research output: Chapter in Book/Report/Conference proceedingChapterpeer-review

4 Citations (Scopus)
Original languageEnglish
Title of host publicationGlobal Political Marketing
PublisherRoutledge Taylor & Francis Group
Pages189-201
Number of pages13
ISBN (Print)0203869338, 9780203869338
DOIs
Publication statusPublished - 8 Oct 2009
Externally publishedYes

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