Introduction to healthcare service marketing management: Building customer-driven health organisations

Robert Ebo Hinson, Kofi Osei-Frimpong, Ogechi Adeola, Lydia Aziato

Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review

Original language	English
Title of host publication	Health Service Marketing Management in Africa
Publisher	Taylor and Francis
Pages	1-6
Number of pages	6
ISBN (Electronic)	9780429683947
ISBN (Print)	9780367001933
Publication status	Published - 1 Jan 2019

Cite this

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title = "Introduction to healthcare service marketing management: Building customer-driven health organisations",

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PY - 2019/1/1

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