| Original language | English |
|---|---|
| Title of host publication | Marketing and Mobile Financial Services |
| Subtitle of host publication | A Global Perspective on Digital Banking Consumer Behaviour |
| Publisher | Taylor and Francis |
| Pages | 256-280 |
| Number of pages | 25 |
| ISBN (Electronic) | 9781351174466 |
| ISBN (Print) | 9780815386940 |
| DOIs | |
| Publication status | Published - 17 Jan 2019 |
| Externally published | Yes |
How is the use of mobile money services transforming lives in Ghana?
Aijaz A. Shaikh, Richard Glavee-Geo, Heikki Karjaluoto, Robert Ebo Hinson
Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review
9
Citations
(Scopus)