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Higher Education Marketing in Africa: Explorations into Student Choice
Emmanuel Mogaji
, Felix Maringe
,
Robert Ebo Hinson
University of Greenwich
University of the Witwatersrand, Johannesburg
University of Ghana Business School
Research output
:
Book/Report
›
Book
›
peer-review
1
Citation (Scopus)
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Social Sciences
Africa
100%
Marketing Strategy
50%
Public Sector
25%
Private University
25%
Regional Difference
25%
Continent
25%
Admission Requirements
25%
Economics, Econometrics and Finance
Marketing Management
100%
Public Sector
50%