FROM ‘RECHARGER’ TO ‘GIDI-POWER’: The representation of male sexual power in Ghanaian radio commercials

Arts and Humanities

• Radio Commercial 100%
• Stereotypes 100%
• Tradition 50%
• Discursive 50%
• Potency 50%
• manliness 50%
• Linguistic Form 50%
• Gender Stereotype 50%

Social Sciences

• Stereotypes 100%
• Advertising 50%
• Gender Stereotype 50%
• Print Media 50%
• Linguistics 50%

Medicine and Dentistry

• Stereotypy 100%
• Reproductive Medicine 33%