Abstract
Purpose: Focused on peer-to-peer accommodation sharing, this paper aims to investigate the effect of perceived value on the two dimensions of satisfaction (transaction- and experience-based) and continuance intention involved in using a platform featuring triadic relationships. Design/methodology/approach: Survey data were collected from 392 Airbnb users and analysed using the partial least squares approach to structural equation modelling. Findings: All dimensions of perceived value had a significant effect on transaction-based satisfaction. Symbolic value did not have a significant effect on satisfaction. Transaction- and experience-based satisfaction had a significant effect on continuance intention. Research limitations/implications: The findings highlight the differential effects of dimensions of perceived value for understanding customer satisfaction and continuance intention in the peer-to-peer accommodation context. The study focused on only one sector of the sharing economy, namely, the peer-to-peer accommodation sector. Originality/value: The study offers fresh insights on the nexus between value perceptions and continuance intention in the context of peer-to-peer accommodation.
Original language | English |
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Pages (from-to) | 330-346 |
Number of pages | 17 |
Journal | Journal of Hospitality and Tourism Technology |
Volume | 14 |
Issue number | 3 |
DOIs | |
Publication status | Published - 25 Apr 2023 |
Externally published | Yes |
Keywords
- Continuance intention
- Economic value
- Hedonic value
- Peer-to-peer accommodation sharing
- Satisfaction
- Sharing economy
- Symbolic value