Original language | English |
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Title of host publication | Health Service Marketing Management in Africa |
Publisher | Taylor and Francis |
Pages | 57-70 |
Number of pages | 14 |
ISBN (Electronic) | 9780429683947 |
ISBN (Print) | 9780367001933 |
Publication status | Published - 1 Jan 2019 |
Consumers and consumer behaviour
Gideon L. Puplampu, Ama Pokuaa Fenny, Gwendolyn Mensah
Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review
2
Citations
(Scopus)