Advancing the services sector's potential in Africa through customer experience: A conceptual perspective

Research output: Chapter in Book/Report/Conference proceedingChapterpeer-review

Original languageEnglish
Title of host publicationCustomer Service Management in Africa
Subtitle of host publicationA Strategic and Operational Perspective
PublisherTaylor and Francis
Pages315-327
Number of pages13
ISBN (Electronic)9780429633430
ISBN (Print)9780429031342
Publication statusPublished - 25 May 2020

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